There is a problem with Coke to raise its prices by an edge that would permit it to keep pace with inflation. Inlong-term debt of the company was million dollars.
However, its reputable brand and central kitchen make it a restaurant standing out from others. Bottled water drinking has increased 11 percent. Based on the analysis, several recommendations are also suggested for Tsui Wah to incorporate more variety into its business.
Consumers prefer to drink new smaller beverage products that are not sold on a mass scale. Meanwhile it can show that Tsui Wah is an enterprise which does care people in the society. However, what can Tsui Wah still undertake in future to make more diversification?
The company is facing high burden of external debts for the last few years. The company can offer the hygienic products due to increasing number of health conscious consumers. European market and China show marvelous potential for growth.
A lot of families would choose dining out instead of cooking themselves. With regards to rivalry, in spite of keen competition, competitors are competing on non-price dimensions.
But, this must not be done within a short period of time because Tsui Wah had used over 40 years to develop its brand.
New coke formula leading to a backlash which results in bad image of coke. Regarding barriers to potential entrants, there is no legal restriction to set up a restaurant.
This situation is further aggravated by the statutory minimum wages introduced in Coca cola should increase its partnership with fast food chains. The economic conditions are improving globally after economic meltdown Every restaurant can have its own brand.
Apart from that, potential investors can easily enter into catering industry. It is better to diversify its business so that even in economic recession its profitability can still be maintained stably.
It enables the standardization on the quality foods among branches. Hire Writer Weaknesses 1. Moreover, it could also switch to rent shops in shopping malls in order to tackle the increasing rental. Discounted Price for Delivery To cater the purchasing power of grassroots, it is advised that Tsui Wah should offer a slight discount for delivery orders.
There is Low growth rate in the carbonated drinks market in North America which is the main market of Coca-Cola. The prices of raw material such as sugar and metals used in manufacturing of cans are increasing rapidly.4.
Weaknesses 4. 1 Limited Customer Segment As aforementioned, Tsui Wah charges foods at premium prices, which is about a double of normal restaurants, and targets middle class. Hence, grassroots are normally excluded from Tsui Wah’s customer pool since they tend to choose restaurants which price foods at normal level.
View the basic HK stock chart on Yahoo Finance. Change the date range, chart type and compare TSUI WAH HLDG against other companies. Read this essay on Pestel.
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